Wednesday, August 24, 2011

Picture book as clothing catalog

Oh bleah!  Check out this Ralph Lauren picture book and video storybook.

If you weren't cynical before, this should clinch it.  Thanks to Jacket Flap for the link.

3 comments:

  1. Wow, that's horrifying.
    I thought the Cheerios and M&M's board books were a little too commercial, but they won me over, eventually.

    "Bleah" indeed!

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  2. I just finished reading "Consuming Kids: The Hostile Takeover of Childhood," by Susan Linn, and I think this makes even some of her examples look benign. The donation aspect of this is squicky, too: charitable consumption always makes me a little nervous. I just can't believe they're targeting such a young crowd!

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